1 month ago

Paradigm Shift In 2017- Upcoming Trends In Online Reputation Management Services

2017 is going to be a promising year for Online Reputation Management in Manhattan. While ORM has been helping the brands throughout the course of past few years, it is time for the professionals to move forward and anticipate the upcoming future. They have been implementing various strategies in the past and with constantly changing trend in the world of internet they also need to move on towards more fulfilling strategies this year.

Let’s take a look at some of the important trends that we can expect from ORM in 2017:



2 months ago

Bring Your Business Online With An Immersive Web Design

Amidst this age of formidable business competition, it is highly important for every business to have an online presence. The number of web users is increasing at the velocity of knots and, therefore, you just can't miss the opportunity to connect, engage and publicize your business concepts to them. But then, there are more than a few billions of websites live on the web, already. In such a scenario, if you wish to come up with a business website to target sales, it has to be something unique and appealing. How? You can seek the assistance of an established website design company in New York to get things rolling.



3 months ago

Essential Functions Followed By Reputation Management Companies

A well devised ORM- Online Reputation Management Strategy can do wonders for a business’ online presence. Having an expert reputation management company in Manhattan is a great way to protect your business from threats online and promote your organization in the best possible manner.

Every business has different needs for ORM, but yet the fundamentals are more or less the same to initiate the process. In the following lines we will discuss various ways that the reputation management companies follow to help their clients:

  • Data in real time: ORM is sensitive to time and thus requires real time insights and must be refreshed regularly. If an issue isn’t addressed actively then the defensive ORM will be of no use.
  • Having a clear baseline: Every business need is different from the other and requires an intricate baseline for comparison. You can’t compare a local service provider with a multinational brand.
  • Have the right data in hand: Your service provider must have accurate data in hand and measure the expectations of stakeholders diligently. Social media updates, press releases, site traffic etc are the bases of data collation.
  • Preventive ORM checks: One needs to be prepared for countering negative reviews at all times. A good ORM company will keep a check on all reputation indicators and be prepared with preventive measures at all times.
  • Swift process integration: ORM service providers have their way to seamlessly integrate the solutions whilst adding quick and automatic practices in the mix. This ensures a high compliance rate in the whole process.
  • Social interactions B2C on various platforms: One of the biggest ways ORM helps maintain the reputation of a brand is through rigorous B2C interaction on different social platforms. Having a quick response time to all queries will help elevate the reputation of a brand.

Therefore, hiring a reputed firm to take care of your needs is a good way to maintain your reputation online. They generate summary reports and evaluate the success on various platforms regularly. With all the data for comparison you would be able to analyse your position better and create a good strategy for the future.

4 months ago

Things You Must Know Before Developing Mobile Apps

So you would like to build a mobile app for your business; where do you start?  Mobile applications have contributed to the rise of smartphones and tablets in a big way. Many companies are showing more interest in developing their own mobile apps. The apps can help boost employees’ productivity and is a worthwhile way to spend time and money.  

Each kind of app comes with challenges, so you need to know a few things before hiring professionals for mobile apps development.


4 months ago

Why is Site Search Important for Your Business Website Design?

The simple search box over there on your website seems to just be a very small component in the website design. But do you know how important it is? This simple functionality when implemented with great efforts can enhance the usability of the website extensively.

“What separates Design from Art is that design is meant to be functional”

– Cameron Moll

If you website’s search is not honored by visitors and not delivering specific results, it should be in your best interest to improve it. Better site search will help to deliver better results to your visitors and to convert more site searches into leads.

A review of top ecommerce websites in the US, reported that:

  • 16% of sites didn’t support searching by product name or model number
  • 70% required users to search by the exact product type or name that the website used
  • Only 40% of websites had faceted search

Many e commerce firms are hiring Professional Website Designers in Manhattan to improve the functionality of their website. Here are a few ways that can provide a better search experience to your visitors.

Staying accessible

According to highly skilled web developer, the key to a good search bar is dependent on accessibility and in a way to lessen any issues that users are facing when operating the site. Search bar is a lifeline for users to navigate when they are unable to find something.

Specialized search

There are a many advantages of categorized search. Categorized search is being able to narrow objects with the use of side bar for people who have searched the web via Amazon or ebay etc. This is important for those sites that has a wide range of content to cover like those with products or news sites. Specialized search allows users to find what they are looking for with a greater degree of detail.

Put it front and center

If you choose to have site search functionality, make sure your visitors can find it. Stick you search box above or beside your navigation or as a large element just below the page.

Now that you’ve learned about the importance of site search, plan to upgrade or improve yours for better leads.

4 months ago

Don’t Fall Behind – Latest Trends In iPhone App Development

When it comes to moving in pace with the competitive mobile industry, developers cannot take the risk of relying on older technologies and tools. The iPhone Apps Development Companies throughout the world are making use of trending development strategies and plans.
As 2016 gets in progress, the tech landscape has taken a new phase throughout these years. Mobile industry is going through rapid changes with the advent of latest gadgets and other trends.
“Design is not just what it looks like and feels like. Design is how it works” – Steve Jobs
More and more entrepreneurs are striking into the world of app development and we all need to upgrade our skills. Here is a list of a few trends that are already emerging that app developers will need to be prepared for.
Swift Coding
A mainstay of for iOS apps have been Objective C until now. The last year SWIFT hits the coding world which brought a difference to the app developers enabling them to use Xcode tools to write reliable code. SWIFT 2 is noted to have even better and more developer friendly features. Developers definitely need to learn Swift.
Most of the business apps that are involved in mobile marketing want location tracking of their apps. Though iBeacon for geo location is a huge drain but the developers who can figure out to make less draining apps will be appreciated by all employer.
Wearables and iOT
Wearable technology is often considered as one of the greatest applications of the Internet of Things. Common examples of wearable techs are fitness trackers, smartwatches, medical sensors, Google glass etc. In the coming world,learning how to develop extensions for the watch etc.will be critical for new and existing developers.
Integration with Cloud Technology
App users will want to access the apps across multiple devices, which require smart sync using cloud technology. The new developers will probably want to enroll in cloud technology as it also benefits the app user by reducing app size.
The role of innovation is quite an important part of corporate world and developers cannot afford falling behind.


5 months ago

Customized Mobile Apps - Establishing Better Customer Relations

“Mobile is becoming not only the new digital hub, but also the bridge to the physical world. That’s why mobile will affect more than just your digital operations — it will transform your entire business.” - Thomas Husson
Mobile apps can take the business productivity and user experience to completely another level with different informations that is offered in videos, images and pie-charts. Customized mobile apps development can bring additional revenue to the business. The mobile apps can be made according to the requirements of the business  and can be addressed toward a particular audience which the business is interested in. Some of the advantages of the businesses are as follows:
The apps are created to offer good scalability of your business. The apps should be able to handle a certain amount of resources and processes. They are developed in this way and can expanded or altered when the need arrives.
The custom made app reinforces the data of your business which is better kept secure. The data security system built specifically for your custom app makes sure that the confidential information of your business remains secure.
The personalized appeal to the customers can create a better relationship and help in retrieving valuable feedbacks that can allow you improve your services and establish a sense of trust in them at the same time.
You can keep a check on the progress of the project in a systematic way. The project work can be synchronized easily using mobile apps and you can retrieve the contracts you have your business partners and clients, all using a customized app. You can compile all the data and send updates after that.
You can maintain a business apps easily and store the data in secure locations. The authentication feature in the apps prevent any kind of threat, thus, improving the accountability of your business.
Hire a reputed company to develop a mobile app for you that can create unique layouts, do error free coding without bugs and maintain proper control flow for a flawless mobile application.